Innowatio, Sensee
2018
The digital energy manager for SMEs who do not have one.

VISUALIZE THE COMPLEXITY

Background

After digital disruption has changed almost every major industry, it’s energy’s turn. Smart meters have allowed us to turn energy consumption into meaningful real-time data giving people the visibility over their consumption and turning the lights on something that has always been invisible.

Smart energy platforms are becoming the new infrastructure, enabling people to achieve their aspirations, whether it be working smarter, cutting costs or saving the planet.

In particular, which kind of data could be useful for SMEs? Do the same “rules of play” of the big energisers are worth for them? How could they exploit the information power of smart energy platforms?

True Vision

Thanks to ethnographic research conducted towards several SMEs players we identified their main customer needs as time and complexity savings rather than just economic savings. It’s not 50€ on annual savings that make the difference for them. It’s reducing time and complexity expenditure on energy management that could change the game for the companies who do not have a dedicated energy manager due to their company size.

That’s why we defined the optimal positioning of the new product as the digital energy manager for SMEs who do not have one. For the facility manager of SMEs, that want to streamline the business and reduce costs, Sensee is an easy to use digital service that provides actionable insights based on energy consumption in order to help them to reduce the time it takes to manage energy and discover new ways to save money and take care for the environment.

Creative Expression

On the technology platform developed by the client, we shaped the service strategy and the new User Experience giving the user the chance not only to control the energy consumption but - much more desirable for them - creating automatic actions that create an immediate impact on company organization.

Which name could embody at best the value proposition of the new product of making simple and effortless the energy management, exploiting the power of data? Sensee is the union of sense and see: the capability of making sense of huge data, envisioning the solution with intelligence and simplicity.

Starting from the new name, we wanted to communicate vision and simplicity.

The Sensee logo and its visual identity emerge concretely from the sea of data and information, taking shape within a numerical matrix from which the letters of the logo arise. The tone of the voice is simple and friendly, related to our objective of communicating a simple and straightforward process.

Results

Innowatio assists its customers - industries, services and PA - with the aim of reducing energy expenditure through the adoption of technological and innovative solutions in order to achieve intelligent management of the portfolio and energy consumption.

Share

CBA B+G Latam

Rua Álvaro Rodrigues, 403 - Brooklin 
04582-000 - São Paulo, SP - Brasil

Map and directions

Phone +55 (11) 5090 1460

E-mail

© 2017
All Rights Reserved.

We are a network of 11 offices around
the globe, working on projects for more than 30 countries.

CBA Global en
CBA France FR / EN
CBA UK EN
CBA Italy IT / EN
CBA Spain ES
CBA Turkey EN
CBA Middle East EN
CBA Asia Pacific EN
CBA North America EN
CBA Latin America PO / ES / EN

Type your search and hit return

teste

First Name

Last Name

Email address

You will need to confirm your address to activate your subscription
By clicking “Subscribe Now” you are agreeing to our Privacy Policy.

Terms and conditions

The information displayed on this site concerns all CBA Paris entities. These companies are referred to hereafter by the name « CBA Group ».

> Property rights

Copyrights:
All data, text, information, images, photography, videos or any other content shared on this website are protected by copyright. Any reproduction, representation, use or adaptation, whatever the form, of all or any element of this site without the written consent of CBA Group will be considered as a counterfeit act and falls under the penalties of Intellectual Property Code.

Brands copyright:
All named and logotyped brands, and other distinctive signs, which appear on this website are CBA Group’s property and/or of their clients. Consequently, any reproduction or representation, and any use of these distinctive signs is prohibited, except with the written consent of their owners.

Links generation to www.cba-bmaisg.com:
The website allows the set up of a hypertext link pointing towards its content, except using the technique of « deep linking », i.e the pages of www.cba-bmaisg.com should not be integrated within another website’s pages, but should be accessible through the opening of a new window. This authorization does not apply in any case to websites displaying controversial, pornographic, or xenophobic information or which could harm sensibility or cause public disorder.

> Website editor’s responsibility

Website content:

CBA Group has attempted to ensure the accuracy and the update of the information contained on this website ; CBA Group reserves the right to amend, at any time and without notice, the content. However, CBA Group cannot guarantee the accuracy, the precision or the comprehensiveness of the information carried on this website.

Website access:
CBA Group companies cannot be held liable for any incovenience or damages related to the general use of the Internet, notably in case of service breakdown, external intrusion, downloaded viruses, or damages caused to the equipment or software which would be linked to the use of this website.

Links to other sites:
The site might include links to other Internet websites. Given that CBA Group can’t control these sites, CBA Group cannot bear responsibility for their contents, advertisments, products, services or any other material available on or from these websites. Moreover, CBA Group cannot be held responsible for any damages or loss related to a trust relationship relating to the content, goods or services available on these sites.

> Privacy policy
Visitors are made aware that all personal date collected on this website are automatically processed. Data collected are kept confidential and are for the exclusive use of members and services of CBA Group. These personal data fall under the dispositions of law « Informatique et Libertés » of January 6, 1978. It is understood that the visitor is given a right of access, amendment or deletion of any personal data related to them, by sending a letter to:

CBA B+G
Rua Álvaro Rodrigues, 403 - Brooklin
04582-000, São Paulo, SP - Brasil

or by sending an email to contato@cba-bmaisg.com